Brand/Company: Laura Mercier
Role: Managing Creative Director
Skills: Interaction Design, Campaign Strategy
We created this unique web experience to complement the Laura Mercier "What is Flawless?" broadcast and print campaign. As CD I created the designs for and lead the development of the site which consisted of a navigable grid of interactive makeup palettes. The palettes brought the broadcast videos, products, sponsorships and events into an ever-evolving space where users could explore and share their idea of what flawless meant to them.