Brand/Company: Phil McKinney
Role: Creative Director
Skills: Brand Development, Interaction Design & Production
Well-known innovation guru, Phil McKinney, came to Purematter with a request to reinvent his brand & website. Working with the Chief Creative Officer, we refined his current property logos as well as the defined new type, coloring, and layout treatments for his updated aesthetic. I designed the interface for the new PhilMcKinney.com as well as lead the production of the site development.