Phil McKinney Branding & Website

Brand/Company: Phil McKinney Employer: Purematter Role: Creative Director Skills: Brand Development, Interaction Design & Production Well-known innovation guru, Phil McKinney, came to Purematter with a request to reinvent his brand & website. Working with the Chief Creative Officer, we refined his current property logos as well as the defined new type, coloring, and layout treatments for his updated aesthetic. I designed the interface for the new as well as lead the production of the site development.

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