← PROJECT PORTABLEAPPS.COM CARBIDE BRANDING
Software flash, in a hardware dash.
The ultra-secure PortableApps.com Carbide flash drive needed a complete branding and marketing package for its launch.
Starting with the product itself and moving into the digital space, I created a full suite of branding, product, UX/UI, and design collateral. The result was a cohesive package that elevated the perceived value of the device and drove sales for a genuinely unique piece of hardware. Secure enough to be boring, packaged to be anything but.